British Airways | Digital Workplace and Colleague Portal - London Copywriter | Luna Fox Writings
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British Airways | Digital Workplace and Colleague Portal

Led BA’s ambitious change project to decommission legacy internal communication channels, and replace them with a new social digital workplace platform, ONE.

The initial challenge was to complete the content design, setup and transition of refreshed and rebranded content for a pilot launch for Gatwick and a subsidiary business, Avios in a record 8 weeks.

As product owner and working with over 160 content editors and a lean project team, we followed an agile methodology to ensure a successful launch by 1 August.

 

Date

December 28, 2020

Category

Art Direction, Branding, Copywriting